The Power of Dreams

GAC Honda celebrates its 20th Anniversary in Guang Zhou, China in September 2018. They also announced their new model for the Honda Crider and Acura RDX.

We worked closely with Spectro Visuals art director Ben Pang on the overall art direction for main launch video. The objective of this launch is to showcase the milestone of the company  and all their best selling car models throughout these 20 years and “Space” was the selected theme. Our direction for glowing particles fits the idea of space and walking down the memory lane.

Event Day

Client

  • GHAC
  • Spectro Visuals

Role

  • Art Direction
  • Project Management

Storyboard

Styleframes

Animated GIF